DEMING |Scott Deming
Author – Consultant – Speaker – Trainer – Transformer
Here’s the formula for Sustainable Success: Find several great customers, turn them into evangelists and they will take you to the promise land! If this sounds easy, it is. However, it’s highly unlikely you will turn your external customers into loyal evangelists until you turn your internal customers (your employees) into loyal evangelists.
Scott Deming takes his twenty years of business ownership, board positions, working with small, independently owned companies as well as multi-national corporations, employee relationship expertise, customer experience savvy, and wraps it into the most comprehensive, easy to implement and energetic program you’ve ever seen. As one national publication wrote: “Scott Deming’s customer experience process is more like the ten moral principles for great business practice and success!”
Scott Deming speaks for and trains companies across the globe – big and small, in just about every industry. From CEOs to business owners to managers to sales people to customer service reps, Scott Deming’s programs have transformed individuals and organizations alike, showing them the real process for customer evangelism and lasting customer loyalty. As Scott Deming says – “There is no correlation between a satisfied customer and a loyal customer. A satisfied customer will stay with you until the next best deal comes along.” Move your customers from satisfied to loyal, with the process that works.
Communicate better. Become a stronger leader. Build a team that loves the corporate mission and sells with passion. Improve business and increase sales. Create a powerful, emotional, one-of-a-kind cult brand. Turn customers into evangelists for life. Be a marketing machine. Own your space.
SPEECH TITLES AND DESCRIPTIONS
Creating The Ultimate Customer Experience!
Deming’s presentation “Creating the Ultimate Customer Experience” breaks all boundaries of the typical customer service or brand building processes and dispels the popular yet incorrect thinking that advertising and marketing lead to powerful, emotional brands. He takes his audiences on a fast-paced, high energy journey through the six critical steps to creating the ultimate customer experience and building their powerful, emotional brand.
Understanding and Managing Change
A clear, simple, and effective communications process must be implemented in order to deal with generational change, technology change, customer expectation change, job change, and more. Scott Deming’s 20-plus years of national advertising agency ownership and business consulting with multi-national, publicly traded companies, as well as small, independently owned entities has given him the experience and expertise to effectively deal with these issues. As part of the “Brand Building” process, it is imperative that management understands the techniques for creating an environment that welcomes and correctly manages change.
One Team – One Brand
This is where it all comes together! Great branding comes from turning typical customers into loyal, lifelong evangelists. Customers are transformed into evangelists by delivering unique, emotional, one-of-a-kind, unexpected customer service. But make no mistake–great customer service starts from the inside, and ultimately starts at the top. In this powerful, interactive program, leaders will better understand how to effectively communicate, motivate, and empower their people to work together toward one common goal–a goal that they not only understand, but wholeheartedly believe in.