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Joe Calloway

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Helping great companies get even better!
Joe Calloway helps great companies get even better. His workshops and interactive keynote presentations help develop leaders, create more effective teams, and improve performance for successful businesses who know that they can, and should, be doing more with the people and resources that they already have.

Fee Range: $20,001 – $30,000

Joe’s client list reads like an international Who’s Who in business, ranging from companies like Proctor & Gamble and Coca Cola to Cadillac and American Express. Joe also works extensively with small to mid-sized businesses, franchisees, and a range of professional services organizations.

About Joe…
•Executive In Residence at Belmont University’s Center For Entrepreneurship, which has been named as a national Top 25 Undergraduate Entrepreneurship Program by the Princeton Review (for five consecutive years). The program was featured by Fortune magazine as one of five schools to consider when studying entrepreneurship.

•Author of seven books on business performance, including Becoming A Category of One, Be The Best At What Matters Most, Magnetic: The Art Of Attracting Business, and the soon to be released Keep It Simple.

•Consultant and advisor to business leaders, owners, and entrepreneurs.

•Real estate investor/developer in projects throughout the mid-south.
•Investor in and advisor to start-up companies which presently include Gilson Boards and

Joe has presented at business conferences and events in countries around the world including Italy, Sweden, South Africa, England, Swaziland, Canada, Mexico and throughout the Caribbean. Although Joe has been inducted into the Speakers Hall of Fame, he doesn’t do traditional “speeches.” Instead, Joe actively engages people in highly interactive keynotes and workshops that challenge assumptions and create new ways of thinking.

Speech Titles and Descriptions:

Be The Best At What Matters Most – The Only Strategy You’ll Ever Need
“We’re making it way more complicated than it needs to be.” – Says pretty much everyone!
Be The Best At What Matters Most is an interactive keynote that gets people thinking about what’s really important, what their priorities should be, and what actually drives results in today’s marketplace. Struggling companies will say “This business is really, really complicated,” while market leaders say “You know, at the end of the day, this is really a pretty simple business.” No, it’s really not rocket science. Success isn’t easy, but it’s not complicated.

When you focus on creating value for customers, it cleans out the noise, brings a team together, and drives positive results.

You will learn and take back…
•How to get your thinking “clean enough” to make things simple – and then move mountains.
•How to use strategies that top performers use to keep moving forward and relentlessly improving.
•How to avoid success-killing complacency and “we’ve got it all figured out.”
•How to avoid the traps of “wow” distractions and focus on what truly matters most to customers.
•How to leverage the greatest differentiator of all: action.

Be prepared to participate! Be The Best At What Matters Most gets people involved and actively engaged with ideas that they can put to work immediately to improve performance and drive results. You’ll look at your business with new eyes and see opportunities that you’ve never seen before.

Becoming A Category of One: How Extraordinary Companies Create And Sustain Success
Based on Joe’s best-selling book of the same name, Becoming A Category of One is a roll-up-your-sleeves session about the mindset that creates market leaders. The difference between extraordinary and average is mindset. People in extraordinary companies think differently about a handful of things.

Category of One takeaways include:
•How top performers find game-changing ideas that drive results
•How to identify and tear down the barriers to relentless improvement
•How to lead your market through a focus on what the customer values most
•How to wrap quality and consistency with customer experience that locks in loyalty
•How to take decisive action on ideas that improve results and drive growth

Magnetic – The Art Of Attracting Business
Magnetic: The Art Of Attracting Business is about how to build your business based on a customer-centric strategy. This strategy uses the power of simplicity, focus, and customer experience to attract customers, keep those customers for life, and create a never-ending stream of new customers. Learn how to get everyone in your organization focused on creating consistent customer experiences that generate customer satisfaction and grow the business.

This session gives you simple, powerful, actionable strategies that you can implement immediately. These are ideas that fire people up and motivate them to go back and take immediate action to improve performance and results with customers.

You will learn and take back…
•How to get clarity on maximizing customer satisfaction.
•How to use a fundamental business attraction strategy throughout the entire organization.
•How to simplify how you think about your business and avoid over-complicating things.
•How to avoid the trap of “wow” distractions and focus on what truly matters most to customers.
•How to “filter” your choices and activities so that you always achieve maximum positive impact with customers.
•How to use simple, powerful “tie-breakers” to make all the difference in performance and results.

Magnetic – The Art Of Attracting Business isn’t a “lecture” with mind-numbing powerpoint. Magnetic is a dynamic, interactive program – a motivating, thought-provoking exchange of ideas that will give your people a renewed energy and enthusiasm for doing those things that get your customers to help you grow your business.

Do what the best companies in the world – large and small – do to not only create, but sustain success in the marketplace. Be intentional, strategic, and tactically focused on knowing exactly what to do that will make you a magnet for new customers and business growth.

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