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Scott Greenberg

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NEXT LEVEL: Management, Employees, and Customer Service Experience, Award-Wining Franchisee of Edible Arrangements
Game-Changing Franchise Leadership

Fee Range: $10,001 – $20,000
Location:
California
Phone: 800-328-6008

Meet Scott Greenberg: the go-to expert for organizations aiming to elevate their business metrics and the people behind them. With a unique blend of strategic business acumen and human-focused leadership, Scott is the catalyst for holistic business transformation.

Author of the game-changing books Stop the Shift Show and The Wealthy Franchisee, Scott dives deep into the human elements that directly impact business performance. He equips leaders with a peak performance mindset, empowering them to lead more effectively and cultivate high-performing teams. His innovative management tool, 30-Second Leadership™, has revolutionized the way businesses enhance employee mindset, skillset, and overall performance.

As a former multi-unit franchise owner recognized for best management and customer service, Scott brings a wealth of real-world experience to his programs. His keynotes and online trainings are not just informative but transformative, offering actionable strategies that produce immediate and lasting results.

But Scott is more than just a business transformer; he’s a storyteller, an inspirer, and a strategist. His high-energy, customized programs don’t just educate; they ignite audiences, leaving them empowered and inspired.

Scott’s expertise isn’t confined to the business world. He’s the author of The Wealthy Franchisee: Game-Changing Steps to Becoming a Thriving Franchise Superstar (2021) and Stop the Shift Show: Turn Your Hourly Employees into a Top-Performing Team (February 2024), published by Entrepreneur Press. Scott is also a VIP contributor to Entrepreneur and a frequent contributor to Nation’s Restaurant News, Global Franchise Magazine, QSR Magazine, and other business publications.

Speech Titles and Descriptions:

THE WEALTHY FRANCHISEE

Game-Changing Steps to Grow Your Business and Become a Wealthier (and Healthier) Franchisee
KEYNOTE FOCUS: Business Growth, Mindset, Motivation, Peak Performance

Get ready to achieve breakthrough performance and growth!  In Scott’s signature and most-requested keynote, he will share with you how to transform your business from average to extraordinary. Scott helps franchisees think, lead and serve at a higher level. With over 10 years as an award-winning, multi-unit franchisee and coach for countless brands, he will show you HOW top franchisees achieve consistent, profitable results (beyond doing more marketing and finding better employees).

In this engaging, practical keynote program, Scott will show you how to:

THINK like a high performer. Take control of your brain to ensure your mindset is an asset to the organization, not a detriment.

LEAD in a way that promotes both the skill set and mindset of individual team members while also uniting them into a proud, loyal, and collaborative workforce that genuinely wants the best for the organization and the people it serves.

SERVE customers and the community by creating emotionally satisfying experiences that will quickly produce referrals and loyal repeat business. Get out of your head and get into your business so you can:

  • Increase productivity, efficiency and streamline operations
  • Build MORE WEALTH from the operation you already have
  • Make smarter business decisions with more strategy and less emotion
  • Inspire employees and delight customers
  • Reduce stress, maintain a healthier lifestyle and have more fun running your business

KILLER CULTURES

Creating Joyful Workplaces that Attract, Retain and Elevate Performance
KEYNOTE FOCUS: Leadership, Employee Retention, Team Building, Corporate Culture

In today’s marketplace, employers are competing as much for employees as they are customers. But recruiting team members means very little if you can’t keep them, or if you can’t get them to perform. By creating a best-in-class workplace, you’ll naturally attract, retain, and boost talent, and ultimately grow your organization. In other words, to grow a high-profit business, you first need to grow a high-performance culture. That means going beyond ping pong tables, candy bowls, and gift cards and getting to the core of what really motivates people and unites them to the team.

In this program, Scott with teach your group how to:

  • Create high-performing teams that collaborate, WOW customers, and improve company culture
  • Become a talent magnet without increasing labor costs
  • Retain employees who solve problems instead of creating them
  • Spend less time recruiting and more time growing your franchise
  • Enjoy the PEACE OF MIND knowing your business is in good hands

30 SECOND LEADERSHIP

The Simple Coaching Method for Making Employees Great
PROGRAM FOCUS: Team Building, Leadership, Cultural Transformation, Employee Engagement

Do you want to spend more time growing your business and less time putting out fires? Do you want to build employee skills without losing their enthusiasm? Are you ready to go from “My employees don’t care” to “I couldn’t do it without them”?

Discover Scott’s proven, field-tested management methodology that has leaders raving! Rooted in real-world experience, this simple, hard-skills coaching system will show you how to quickly diagnose an employee’s needs for given situation and prescribe the best corresponding coaching method to boost their performance. Regardless of your title or responsibility, if you manage other people, 30-Second Leadership will make your life a whole lot easier and their work a whole lot better.

Whether you are a small business owner or a front-runner in a large corporation, if you manage other people, 30-Second Leadership will provide you with immediate, powerful and lasting results.

A fantastic follow-up workshop to any of Scott’s keynotes!

Get ready to see immediate, powerful results that will:

  • Empower your managers with simple, proven steps to engage and INSPIRE their employees
  • Create a common language among management for evaluating employee performance
  • Ensure top employees stay great, feel challenged and elevate others
  • Re-engage employees who may be bored, burnt out or slipping
  • Transform your employees into leaders who will help you grow your business

STOP THE SHIFT SHOW

Turn Your Hourly Workers into a Top Performing Team
KEYNOTE FOCUS: Talent Recruitment, Employee Retention, Leadership Development, Team Management, and Organizational Culture

Navigating the complexities of managing hourly workers can be a daunting task. But what if you could turn this challenge into your competitive advantage? Scott Greenberg, an acclaimed speaker and author, unveils the blueprint for transforming your hourly workforce into a high-performing team—without breaking the bank. Drawing from real-world case studies, cutting-edge hiring metrics, and actionable workforce strategies, this dynamic presentation will equip you with the tools to attract, retain, and lead top talent.

This keynote is a game-changer for:

  • Leaders and managers overseeing hourly workers and diverse teams
  • Organizations stuck in a revolving door of hiring and losing hourly staff
  • Decision-makers seeking actionable coaching techniques for immediate implementation

Attendees will walk away with tools to:

  • A deep understanding of what sets high-performance cultures apart
  • Innovative strategies to attract top talent without inflating labor costs
  • A roadmap to overcome hiring biases and the discipline to wait for the right fit
  • Best practices for recruiting, onboarding, and training that lead to long-term retention

YOU’VE GOT THIS!

The Human Factors of RESILIENCE & RESULTS
PROGRAM FOCUS: Motivation, Success, Culture, Mindset, Peak Performance, Overcoming Adversity, Change

This uplifting, content-rich program inspires attendees to embrace change, upgrade workplace performance and offers practical takeaways that immediately translate into actionable results.

Scott will teach your organization the three factors that determine outcome in any business situation. He’ll outline the difference between problem-solving and resiliency, and share five strategies for living and working with more strength and courage. Finally, he’ll explain how your group can create a culture of support and inclusiveness, so organizations thrive as a whole. This program is filled with actionable strategies, impactful stories and practical life lessons that will give your team lasting strength and inspiration.

Available as a keynote, breakout or half-day session, this customized program is perfect for leadership and management teams, front-line employees and is also a popular choice for all-hands meetings.

Audience members will learn how to:

  • Navigate more effectively through market change, burn-out and setbacks
  • Identify the three factors that impact results and focus on the areas where you have the most control
  • Make smarter business decisions with more strategy, less emotion
  • Discover the most common mental blockers that sabotage business performance and how to avoid them
  • Create a work culture that everyone can get behind and how to regularly reinforce it to promote seamless teamwork and high-performance
  • Elevate the individual and group performance of your team
Testimonials:

“With Scott’s help, our brand is now serving customers at an even higher level, enhancing our reputation and improving our bottom line.”

Cathleen Stewart - VP Marketing, Batteries Plus Bulbs

“From a management standpoint, we were very impressed that Scott took the time to learn about our brands, our franchisees and us so that he could customize his presentation to our needs. Very few motivational speakers these days take that time. This extra effort showcased Scott’s dedication to providing a best in the class presentation for our brands.”

Jennifer Johnston - Chief Marketing & Operations Officer, Global Franchise Group

“Our session was very impactful and one of the highest rated ones in years.”

Lora Peterson - Great Clips

“He had clearly taken time to understand our industry and our specific business and made sure that his message reinforced the messages that Senior Management wanted to communicate… franchisees raved about his presentation.”

Robert Falconi - CEO, Precision Tune Auto Care

“Excellent presentation @GreenbergScott perfect mix of business & life enriching content.”

Chuck Runyon - CEO, Anytime Fitness

“Over the years I have hired many great speakers to address our franchise community. I am pleased to share with you that many of our operators felt you were the best we have ever had.”

James Sahene - CEO, Bruster’s Real Ice Cream

“He has a great ability to connect with franchise owners and deliver powerful messages that relate to their daily business activities…The evaluation results for Scott’s presentation were exceptional.”

Georgeanne Deseve - Marketing Manager, Pirtek

“Scott’s message to our franchise leadership team was exactly what we wanted…He researched our culture in advance as well as interviewed key associates to gather his own perspective on where we are and where we want to be… and he delivered!”

Jodi Dague - Director, Communications GNC

“Your workshop and keynote were the highlights to all of those who were able to attend.”

Darrin Exsted - Organization Effectiveness Specialist, Columbia Sportswear Company

“Your preparation clearly showed in your ability to speak the Amgen vernacular and to point to the specific challenges we are facing in our business… The feedback on your talk has been tremendous, with many noting that you were the best speaker they’ve heard during their careers at Amgen.”
Dr. Steven Galson - Senior VP Global Regulatory Affairs and Safety, Amgen Pharmaceuticals, Former U.S. Surgeon General
Books:

Stop the Shift Show

The Wealthy Franchisee

cover of the wealthy franchisee book on a white background

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