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Tom Morrison

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Tom's Keynote Delivers Unmatched Energy, Deep Content and Engaging Experience That Makes Your Attendees Say One Word...WOW!

Fee Range: Please request
Location:
Tennessee

Tom Morrison is a 1990 graduate of Florida State University with a B.S. in Finance. He began his career in association management in 1995 as an Executive Vice President hired to assume the role of CEO of the Florida Automotive Industry Association.

In late 2005, Tom was hired by the Metal Treating Institute as Executive Vice President to assume the role of CEO of management in 2008. Tom has been instrumental in helping MTI drive growth in their member value proposition, trade show, annual conferences, online technical training, and use of technology. throughout the organization. Through Tom’s leadership, MTI’s net worth has grown over 2,600% since 2006.

Tom is active in the Florida Society of Association Executives, Council of Manufacturing Executives, and American Society of Association Executives. In 2012, due to peer recognition of Tom’s professionalism, business innovation, and passion, he was named the FSAE Association Executive of the Year.

On numerous occasions, Tom has been published in the numerous national publications including FSAE’s Source Magazine and ASAE’s Associations Now in the association field and most recently recognized as a case study in the book, The Art of Membership by Sheri Jacobs.

In addition to running a full-time association, Tom has become a nationally sought after speaker on the new UBERIZATION economy, associations maximizing value and engagement and individuals obtaining the personal fulfillment and quality of life the desire.

Tom’s presentations bring an energy that fills the entire room, inspiration to change, motivation to take action and a depth of content that hits at the heart of what your members need to hear about the future.

Speech Titles and Descriptions:

The 7 Year Itch... Will Your Members Scratch It?

Over the next 7-years, every industry has the opportunity to grow like never before.  Technology, demographic shifts and consumer buying habits are all positioned to create historic growth in so many industries.  Companies can’t afford to miss this 7-year growth opportunity that presents itself.  Rapid change, labor shortages and old thinking are three huge obstacles standing in everyone’s way.  In this energetic and motivating keynote, Tom Morrison will unpack the key elements to overcome the uncertainty, rapid pace of change, and labor shortages every industry is experiencing.  In 60 minutes your attendees will have complete clarity about their path for capitalizing on the decade of uncertainty.

3 Key Takeaways

- Learn the 3 Key Solutions to the Long Term Labor Shortage
- Learn the 4 Must Haves for Every Organization to Capitalize on the Next 7 Years
- The 6 Key Elements Every Organization Will Need to Dominate the Competition


The POWER of Showing UP

In life, people are never professionally fulfilled until they are truly personally fulfilled.  Before COVID, people were stressed over finances, not enough time or negative forces around them. COVID magnified that stress leaving many not knowing a path to achieve the quality of life they want.  Tom Morrison’s, The Power of Showing Up, based on his book THE DASH, Making Sure Your Obituary Won’t Suck, unpacks the four key elements to his Personal GDP life process to achieving the quality of life you want.  Within Tom’s Personal GDP are 16 key elements that drive everyone’s emotions, success and fulfillment.  It doesn’t matter your age, background or economic status, if you have attendees are not 100% satisfied with the direction of your quality of life or just need hope, inspiration and encouragement, this keynote is for your attendees.

In this keynote, your attendees will learn:

- The 4 key areas that drive your quality of life
- The 4 key elements that control your success
- The 3 MUST HAVES if you are to achieve the quality of life you want
- The 3 elements you must have in place to to reach any goals


How to Get MEMBERS to Scream Your Name & Beg For More

Associations and members are seeing market disruption all around them.  Trends, technology and habits are having a bigger impact than ever on membership and bottom lines.  The question is, “Are you embracing it, or ignoring it?”   In this energetic session Tom Morrison will unpack the chaotic trends coming at associations and the 10-keys to maximizing member value, member engagement and building revenues in the midst of disruption.  This session is highly informative and motivating on making change that will push your association into the future.  In this session, your attendess will learn:​

• The keys to recruiting members
• The keys to engaging them in your programs
• How to choose and build non-dues revenue programs
• How to create a culture of innovation in your Board
• The key metrics you need to be following to make change effective and timely
• How to reach the younger generation for volunteerism & membership
• The 2 hidden keys to member value for the next generation


Testimonials:

Tom is a dream keynote presenter!  His presentations are on topic!  He's super easy to work with.  He understands the importance of his presentation has on the full audience experience.  Highly recommend Tom!

Thank you again for presenting at IADD.  Your session was excellent and very well received by our members.  Your experience and energy were a great way to start our meeting.  You touched on so many issues our members are facing today and gave them the skills and resources necessary for them to make a difference in their companies.
Leanne Schimming, International Association of Diecutting & Diemaking


It was a pleasure meeting you and listening to your amazing, energetic presentation in Colorado Springs!  I’m retiring after 22 years with the Society and I can honestly say that your presentation was one of the best we have ever had and I have listened to eons of presentations!!
Ali Allie - Education Director of Texas Society of CPA's


Your keynote on Extreme Disruption received high marks from all attendees.  Your breakout session, Extreme Success, in the afternoon was equally as valuable.  As a presenter, you made out workload easy!
​Alan Galbreth - Indiana Crop Improvement Association


Thank you for your wonderful presentation at ENA's Officer Orientation.  Our members referenced your session throughout the weekend.  Thank you for being  so easy to work with.
​Bridgette Krause - Emergency Nurses Association


Tom is so good.   Sitting in our forum now listening to his presentation on uberization.  Great energy and passion.  Looking forward to him leading our panel discussion.
​Julie Waters - Door & Safety Professionals Association


Your keynote on Extreme Disruption received high marks from all attendees.  Your breakout session, Extreme Success, in the afternoon was equally as valuable.  As a presenter, you made out workload easy!
Peggy Dzierzawski - President/CEO of Michigan Society of CPA's


Thank you again for the excellent panel discussion facilitation. The event exceeded our expectations! You did an excellent job and were a true professional.
​Jerry Heppes CAE - CEO of Door Security & Safety Professional Association


In one word:  OUTSTANDING!  Thank you for your facilitation of our strategic planning session.  Your ideas and energy was absolutely infectious.
​Barbara Higgens - CEO of Plumbing Manufacturers International


When I poked my head into your session, I knew you had hit a home-run with our group.  Thanks again for your energy, ideas and advice.  Other speakers referenced your words throughout the day.
​Roseanne Lucianek - American Bar Association

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